Client: Hack Harassment
Deliverables: TV, social, web
About
Hack Harassment was a 2017 non-profit online initiative to end cyber bullying. We partnered with Gabby Douglas after the devastating time she had at the Summer Olympics, turning her negative experience with online hate into a positive message for her peers. As part of the assignment, I did hours upon hours of research, pulling real quotes and comments directed towards her and using them as part of the script and social.
TVC
SOCIAL VIDEO
HOMEPAGE
Credits:
Group Creative Directors: Caspian Michalowski, Dave Williams
Art Director, CD: Warren Frost
Senior Copywriter: Ashley Suarez Wood
Senior Creative Producer: Tom Green
Director: Josh Soskin
Agency: Intel Inside