Client: MITSUBISHI “Small Batch” campaign
DELIVERABLES: TVC, pre-roll, print, social, point of sale
About
With a small-batch inventory and a carefully curated lineup, Mitsubishis might not be the most common car on the road today - but they are packed with more features than ever. So why not turn our limited range of models into a limited-edition mindset? With a limited budget, we established a tone and visual identity that went beyond the original bridge campaign ask and extended into Mitsubishi’s 2020 models.
THE 2019 MITSUBISHI CROSSOVER FAMILY
TVC
FEATURETTES
Credits:
PRODUCTION:
Victor Huber Productions
Director: Victor Huber
EDITORIAL
Editor: Kevin Bagley
FINISHING
Bonfire Labs
AGENCY:
CCO: Matt Curry
Creative Director: Anders Gustafsson
Copywriter: Ashley S. Wood & Cam Murray
Art Director: Savannah Hicks & Dennis Remsing
Producer: Fearghal O’dea
Account Director: Michelle Finelli